Hair Salon Case Study: How AI Marketing Delivered Results in Los Angeles
Real case study: a Los Angeles-based hair salon practice increased leads with AEO.
# Case Study: Hair Salon in Los Angeles Wins with AI Marketing
The Challenge
A well-established hair salon practice in Los Angeles offering hair coloring and keratin treatments ($100-$500) was losing clients to Ulta Beauty and other chains that dominated AI search results.
Despite strong reviews and years of experience, asking ChatGPT or Perplexity for "hair salon in Los Angeles" returned zero mentions of their practice.
What We Did (90-Day Sprint)
Month 1 â Foundation
Month 2 â Content
Month 3 â Acceleration
Results After 90 Days
Key Takeaway
The practice went from invisible in AI search to being the recommended hair salon in Los Angeles. Total investment paid for itself within 8 weeks.
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